Selasa, 14 Juli 2015

# Free PDF Signals: The Breakdown of the Social Contract and the Rise of Geopolitics, by Dr. Philippa Malmgren

Free PDF Signals: The Breakdown of the Social Contract and the Rise of Geopolitics, by Dr. Philippa Malmgren

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Signals: The Breakdown of the Social Contract and the Rise of Geopolitics, by Dr. Philippa Malmgren

Signals: The Breakdown of the Social Contract and the Rise of Geopolitics, by Dr. Philippa Malmgren



Signals: The Breakdown of the Social Contract and the Rise of Geopolitics, by Dr. Philippa Malmgren

Free PDF Signals: The Breakdown of the Social Contract and the Rise of Geopolitics, by Dr. Philippa Malmgren

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Signals: The Breakdown of the Social Contract and the Rise of Geopolitics, by Dr. Philippa Malmgren

Economic signals are everywhere, from fashion magazine covers to grocery stores to military events. Malmgren empowers the public by revealing the story of the world economy in plain English. Central banks are trying hard to create inflation but say there is little chance it will happen, yet many feel their cost of living is already rising, especially in emerging markets. Who can fail to notice the rising cost of a steak, of chocolates, of apartments, of education, of healthcare or that prices are simply more volatile than in the past? The public should be more welcomed into the most important questions of the day: Is deflation or inflation the greater risk? Does inflation “fix” deflation? Both forces are now locked in an epic struggle. The conflicting pressures are now stressing and breaking the vital social contracts that exist between citizens and their states, setting in motion many seemingly unrelated outcomes: social unrest, the movement of manufacturing from emerging markets back to the US and the West, and even the near misses between the spy planes, fighter jets and naval vessels of the US, NATO, Japan, Russia and China. The one thing that can fix all this is innovation; acts of calculated risk taking that people undertake. Are governments hostile or hospitable to these already impressive efforts to build tomorrow’s economy today? Prediction, Malmgren says, is impossible, but, by being alert to the many signals around us, anyone can be better prepared to navigate through the troubles to the treasures of the world economy.

  • Sales Rank: #938382 in Books
  • Published on: 2015-01-20
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.02" h x .94" w x 5.98" l, 1.51 pounds
  • Binding: Hardcover
  • 364 pages

Review
Dr Pippa Malmgren's book is essential reading -- Dr Tun Mahathir Mohamad, former Prime Minister of Malaysia A tour de force -- Lord Rose, former CEO and Chairman Marks and Spencer Pippa's work is impressive and groundbreaking -- Dr. Liam Fox, former British Defence Minister Fascinating, stimulating book! First-class quality -- Toshihiko Fukui, former Governor of the Bank of Japan A fascinating read. Full of lateral insights -- Major General Nick Pope CBE, Master of Signals Intelligence, British Ministry of Defence

About the Author
Dr Pippa Malmgren is a former presidential advisor and has served as the chief currency strategist for Bankers Trust and the deputy head of global strategy at UBS. She co-founded H Robotics, a manufacturing firm, and DRPM, a consulting business. She serves on advisory boards at MIT, Indiana University and the Ditchley Foundation. Malmgren is a frequent guest on the BBC, including Newsnight and the Today programme, and is a popular commentator and public speaker with the Financial Times, the Economist, Intelligence Squared and others. She lives in London. Find her on Twitter @DrPippaM

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52 of 54 people found the following review helpful.
An independent view by a widely experienced and perceptive analyst. Flawed by bad editing and fact checking
By Graham H. Seibert
This is a wide ranging book by a woman who has an amazing breadth of experience herself. Raised in a government family in Washington DC, she has been exposed to politics and economics all of her life. She has read extremely widely and cites an impressive number of very good sources in this book.

It is not obvious to me, not having encountered Malmgren before, that she could be immediately pidgeonholed as a neocon or libertarian, and certainly not a progressive, statist or person of the left. She is an independent thinker and these are her own opinions.

A major concern is the way in which the global growth of governments, and central banks in particular, is changing society. There is simply too much debt and it will be difficult to discharge without breaking the social contract. That would be the core message of the book.

The book has somewhat of shortcoming in that it is poorly edited. There are usages that should not have slipped through. More significant are errors in fact that simply should not occur. For instance, she has Einstein playing with vacuum-tube radios in his youth. It should be evident to somebody with some knowledge of history that radios were not invented until Einstein's early adulthood. Other similar problems of fact crop up throughout the book. They do not detract from her thesis, but they do impact her credibility.

That is the end of a short review. Long review follows.

Malmgren has had a very privileged vantage from which to see the world and form broad opinions. She grew up in Washington DC, the daughter of an advisor to Presidents of the Kennedy through the Reagan eras. She has a background in economics and a lifelong exposure to politics.

The book addresses several interconnected themes. One of the major ones is the role of central banks in every modern nation. She talks about the power shift from the private sector, including private banks, to the central banks over the course of the last several decades. She observes that power shifts to those who are able to take it. Whether or not the Federal Reserve is in any position to "steer the economy," as Janet Yellen would claim, is open to debate. The Federal Reserve did have the ability to wrest power from the banks and the private sector, and they did so. The chair of the Federal Reserve appears to be unhappy with the dissent sometimes voiced by the regional chairs, and Malmgren describes the measures now being taken by Yellen, previously by Bernanke, to get them in line. She talks about the media who are captive to the governmental process. In this case it is Jon Hilsenrath of the Wall Street Journal who appears to be the media mouthpiece for the Federal Reserve. He made the tradeoff that journalists are forced to make, giving up their independence in exchange for access. It is how the system works.

She goes on at great length about inflation and deflation. Central banks want inflation. Inflation pushes people into higher tax brackets, creates artificial capital gains that can be taxed, and decreases the value of public debt. In the long run she says that inflation is the only tolerably attractive way out of excessive government debt. A government such as the United States cannot default on its debt - it would be unthinkable. They cannot even ask creditors to take a haircut, as Greece and Cyprus have done. On the other hand, it is patently clear they can never pay it back. Therefore the only option is to inflate the debt away.

However, with inflation come higher interest rates. All central banks in the world are dedicated to holding interest rates at close to zero, in order to force money into other sectors of the economy such as the stock market and housing. They have been successful in this. The stock market and housing are at record highs: many say they are in a bubble. So the government also has an interest in deflation - keeping prices stable to keep inflation low. How do they manage this balancing act?

So far, Malmgren notes, lying has been fairly successful. Governments publish inflation statistics that are quite out of sync with everyday experience. We see beef prices, college tuitions and medical services rising as much as 25 percent per year, but the published consumer price index rose at only two percent. One of the strengths of the book is the sources that Malmgren sites, in this case John Williams' highly respected Shadow Government Statistics. Malmgren expresses concern about the damage done to the social contract when the government lies increasingly, and about more and more things. People lose faith.

"Signals," the title of her book, puts forth the proposition that we are all surrounded by signals from the marketplace every day of our lives. One of her more colorful signals was a Bloomingdale's display of Halloween themed crockery in 2007. She asked the question, "Who can afford a special set of crockery to use once a year? Who has a house big enough to store it? How much does it cost to heat and air condition that house? Other signals she claims to have seen in 2007 include the proliferation of vastly expensive handbags, something that men definitely never look at, rather than women's shoes, which might sometimes draw a glance. These subtle signals told her it was getting close to a market top. She acted on the signals, selling her house at the right time. She goes on at length about how she was unable to convince her mother to do the same, and how her mother's house wound up underwater. The moral of the story: read the signals.

Other signals are apparent in other markets. The rising cost of food signaled Arab unrest which led to the Arab Spring. Similar signals have been evident in Greece and the southern European countries for some time. The rise of the right-wing parties in Western Europe - she doesn't name them but they include France's National Front, Britain's United Kingdom independent party, Hungary's Jobbik, Greece's Golden Dawn just to name four - indicate popular unrest.

What kind of unrest? The words that she uses are a breakdown of the social contract. It is the implicit agreement between the government and the governed to assure a relatively fair distribution of goods. What has happened over and over is that the government and the banks have taken a disproportionate share of the national wealth. The poor people are caught between the jaws of a vice.

Malmgren seems not to be aligned with any particular political group. This gives her a great deal of freedom, which she employs to express some rather unconventional views of the world. Although it would appear she is more sympathetic to the conservative/libertarian side than the statist/progressive side, it would be a mistake to crudely paint her with any label.

Her independence comes with its costs. This book was not staffed through a legion of supporters, such as Hillary Clinton's and Pat Buchanan's recent books. There are some editorial errors - sometimes you read a paragraph and ask, what did that mean? Or, I think what she means is this... Some quibbles would simply amount to disagreement. She characterizes the private schools in Washington DC as being places that government employees cannot afford. I was a parent and a longtime treasurer of the private school right across Whitehaven Parkway from Mount Vernon College, her alma mater, in the heart of her Ward 3 of Washington. We had lots of children of senior government officials.

When talking about Saudi Arabia, she says that their cost of production is so high that the recent drop in prices is going to crush them. The preceding sentences had been talking about oil, and I was curious. How can that be? Everybody knows that Saudi Arabia has the lowest oil lifting costs in the world. The next few sentences talk about chickens. Oh! That's what she meant. Saudi Arabia had been nurturing uneconomical chicken farms to provide protein for the Muslims who don't eat pork and the Indians who don't eat beef. When they went out of business it caused something of a local crisis in chicken prices.

There are more serious errors of fact. She says that Einstein demonstrated his brilliance at an early age by tinkering with radios. That cannot be - Einstein was an adult by the time Marconi invented the radio. She must have been thinking of Richard Feynmann. She says that the Lomonosov ridge lies 14,000 feet beneath the Arctic Ocean. Wrong! The ridge rises from an ocean bottom with a maximum depth about that great.

She lumps Germany, Hungary, Poland, and Ukraine together as former dependencies of the Soviet Union. There are two vast differences. The first is that Ukraine was an integral part of the Soviet Union, whereas the others were nominally independent satellites that had their own governments. More importantly, Ukraine had been under Russian domination more or less continuously since the 17th century, whereas the others fell under Soviet control only after World War II. The 43 year postwar experience of the satellites does not compare with the centuries of suffering Ukraine experienced under the Russians. Ukraine carried, and still carries, a much greater burden of corruption and misgovernment.

She goes on at length about Ukraine, where I live, making a number of errors in fact. She states that the capital of Moldova is Odessa. Wrong! Odessa is the major seaport on Ukraine's southern coast. Chisinau is the capital of Moldova. She says that Russia coveted Crimea for its food production capability. Wrong again! It is a rather barren peninsula. Such agriculture as they have was supported by water imported from mainland Ukraine. She says that the Russians in Crimea and southeastern Ukraine welcomed being reunited with Russia. Wrong again. They were rather like Mexicans in Los Angeles, Francophones in Québec, or Haitians in Miami. They felt some strong cultural ties with their ancestral homeland, but there was never any noticeable political movement to be reunited with Russia. I spoke with the people during the several times we vacationed in Crimea and spent time in Donetsk and Mariupol. I certainly never sensed any great desire to leave Ukraine. Putin fanned these sentiments to a fever pitch with television propaganda about the time of Maidan, and he certainly convinced some people. There are others who find it quite prudent at the moment to appear to be happy with Russia. Several of my friends here in Kiev are from Crimea, and they all have cautionary stories to tell about people who remain there and have not spouted the party line when asked whether or not they love Russia. They have been abused, locked up and their businesses have been confiscated. Of course they love Russia!

She says that Ukraine had a vast debt problem during the Yanukovych years. Wrong! Per capita debt was only about US$3,000. Nobody would loan them any more money. Their problem was not debt, but the tax base. The oligarchs, in active cahoots with the Russians in many cases, held incomes to such a low level that there was not enough governmental income to support any more debt. The oligarchs were masters at moving their profits offshore to avoid paying Ukrainian taxes. Government could not borrow much to build infrastructure, and the money that was borrowed from various IMF facilities was stolen by the oligarchs, chief among whom was Yanukovych himself. Ukraine's problem was the legacy of corruption they inherited from the Soviet Union and the Czars more than any debt burden.

Malmgren credits a lot of what governments are doing in the world today with acting in the interests of their people. In particular she says that the Chinese are working to secure energy and food resources for their people. She posits that Putin may be invading Ukraine in order to secure food for his people.

Elsewhere in the book she gets closer to the truth. Politicians everywhere work in their own self-interest. Upon certain happy occasions, the self-interest of the politician is served by taking care of their people. If the people are hungry, they are likely to riot unless they get bread. This is, however, the exception. Generally the politicians can peacefully line their own pockets.

This certainly appears to be the case with Russia. It's incursion into Ukraine has nothing to do with farmland. Crimea has no farmland worth talking about. It was the vacation paradise of the Soviet Union, a rough coastline more or less like California's Mendocino coast. Except that since Crimea is the best they have - there is no Santa Barbara - people actually swim in Crimea's cold waters and sunbathe on its rocky beaches. The tourists had been mostly Ukrainian, and business in 2014 was a disaster. The Donbass, which Russia is currently in the process of attempting to take over, is more industrial, although there is farming. Russia, the biggest country in the world by far, has farmland enough. The reason to invade Ukraine has vastly more to do with domestic Russian politics, and Putin's ambition, than with taking care of the Russian people. It certainly does not have anything to do with taking care of the Russian speaking people in Eastern Ukraine. The economies of Crimea and the Donbass are wrecks since the invasion. There is no conceivable way that the invasion will have made financial sense for Russia, or the inhabitants of that area, and certainly not for Ukraine.

Returning to the social contract idea, Malmgren does not talk about social class or the problems of the underclass in the United States and Europe. She thus ignores a significant part of the problem. The present underclass exists in large part because its members are generally not capable of performing any useful work in the society. This problem is being exacerbated by the very factors that she looks to as a solution - those involving technology.

Jobs in the United States are increasingly going toward those who have an ability to work with information, and most especially, those who have an ability to work with computers. These are not necessarily computer programmers, but the people who are able to make use of computerized information systems. They use them in video editing, petroleum exploration, as she cites in one of her examples, and automated production of news stories, in agriculture and many other spheres. The common denominator is that it takes intelligence to use the computerized systems just as it takes intelligence to program them in the first place. A job seeker must have used his intelligence to acquire skills with written language, math, and generally some knowledge of history and society as well as computers.

It takes fewer and fewer smarter and smarter people to get the job done. But the demographics are headed exactly the opposite direction. Per almost all intelligence researchers (I review books by Nyborg, Murray, Lynn, Vanhanen and Hunt) we are getting more and more less and less intelligent people in society. One cannot fault Malmgren for this oversight - bringing it up could well have prevented the book from getting published. Therefore she, like almost everybody with a prescription for how to fix our ailments, puts on a happy face and overlooks this fact. If one admits it, there is no solution.

Another phenomenon that Malmgren does not address is what is happening to the family. In traditional societies, America included, a family was not simply the product of a mother and father in the nuclear family, but of an extended family of aunts uncles and cousins - an entire clan. More than that, it was that the child was the product of a neighborhood that included the church, schools, Boy Scouts and other institutions. All of these went into socializing a child and making him a member of the community first, and then larger political organizations such as a city, county, state and finally nation. The blossoming citizen's exposure, however, was mostly to local organizations.

Malmgren could note, among her signals, the fact that the federal government has been crowding out all other levels of civic organization. It has done this by taking over the charity work that used to be done by others. It has done this by imposing standards, most recently common core, on education. It has done this by mandating integration, which as Robert Putnam of Harvard says, tends to break down and divide neighborhoods. See Charles Murray's coming apart for a description of how this worked in Fishtown, Philadelphia. It fits her model perfectly. It is not clear that the federal government can do a better job of these tasks than local organizations, but they have the political power, and so they take them over. In doing so they destroy organizations that contributed to the cohesiveness of communities and socialization of children. It is a loud signal to any young person that they have to get on the side of the federal government, and to prospective parents that they are alone in the role of parenthood except for intrusive minions of the nanny state who may give them money but will certainly offer unwanted oversight.

Malmgren presents the somewhat obligatory optimistic chapter on ways that the world can grow out of this situation. Hers is almost egregiously throw away. She cites innovations such as Uber car sharing and the like and suggests that these might enable us to grow our way out of the problem.

She says that the workers of the Third World are demanding higher wages. That they are threatening to unionize. That in some cases such as Australia they are indeed effective at getting more money. This flies in the face of the free market philosophies she espouses elsewhere in the work. People offer their labor in a labor market. She says that it costs $45 to hire an Australian bartender. I cannot believe that such a price could be sustained in a free marketplace if the money is going to the bartender himself. If most of it is going to taxes that is another story. This leads to another suspect statistic. She says that pizza costs $30 in Sao Paolo. Nah. I googled Dominos in California and Brazil. Just a bit higher in Brazil. Moreover, in my experience in Brazil, admittedly ten years back, the abundant local dishes such as churrasco were far cheaper and tastier than chain restaurant fare.

She talks very briefly about children, a delightful aside which most economists would not even bother with. She does not talk about the economics of raising children, but she does observe, very accurately and usefully, that societies that have quite a few children are preparing themselves for the future better than those that don't. Postwar America, spawning the baby boom, was, and had reason to be optimistic. Those children would be able to support the elderly. Conversely, the overly mature societies of Japan, Western Europe and the United States do not have enough children to replace the current generation of workers.

She does not talk about the types of people among her demographics. It is well documented that even among Americans of European descent it is the less talented, the less well-educated who have the most children. This same phenomenon is true throughout the world. Overall there are smaller families, and among the more capable people there are fewer children. Intelligence, health and even character being quite heritable, this does not bode well for these societies. An absolutely forbidden topic would be the relative talents of those of European and North Asian descent, who are having fewer children, and others who are having children. Suffice it to say that her rosy optimism about innovation is probably misplaced.

Malmgren touches very briefly on education, noting that it is becoming more expensive and the quality is declining. She is absolutely right, and I would elaborate that the problem is exacerbated by the declining talent of the students themselves. A teacher has to work with the raw material that comes their way, and the problems in the schools are in some large measure a reflection of the deficiencies in the students themselves. It is death even to mention this. Excuse me for doing so.

That is a long review. My reviews are my reading notes - I will want to remember Malmgren in two years time and will have this to turn back to. Overall it is a four-star effort. Definitely five stars for ambition and breadth, five stars for independence and innovation. However, the weak editing and fact checking detract significantly from its overall credibility.

10 of 11 people found the following review helpful.
"Signals", is a Guidebook to Interpreting the Current State of the World; It Should be a Perennial..
By Anthony DeStefano
Dr. Pippa Malmgren has written a wise and worldly assessment of the geopolitical and economic environment in the aftermath of the 2008 financial crisis.

I, for one, hope that it will earn a place as a perennial, akin to Theodore H. White's "The Making of the President" series. Such a series -- one, apparently, not considered by the author in this volume -- would work to inform those of us who are engaged in our day-to-day lives of the earth-shaking and even life-altering events - "Signals" - that happen all around us but that few of us notice.

Unlike pundits and prognosticators, Dr. Malmgren mostly doesn't presume to tell us what to think about these signals, or even what they may be, other than by example. Instead, she encourages us to find and assess the signals we encounter from our own unique perspective, and to act on them. These different views, she illustrates, create the buyers and sellers that make the market and the economy.

Dr. Malmgren asks us to adopt a perspective: are we "freshwater" (leaning toward little or no government intervention in the economy) or "saltwater" observers (who think government should intervene to save the marketplace from itself)? Are we somewhere in the middle? Do we like USDA meat inspectors but loathe the new Consumer Financial Protection Agency? Do we cheer for bank regulators or cry when those same regulators impose rules that choke off lending?

After we have adopted a perspective, Dr. Malmgren asks if we can balance our appetite for risk, our "hubris", with our fear of disaster, our "nemesis". That balance, she writes, is the midwife of the innovation that she calls "edgework", the ultimate driver of the growth we so sorely need.

Dr. Malmgren is not without opinion, of course. Government statistics notwithstanding, it's clear she thinks that we're in an inflationary economy or, at least, a "biflationary" economy, where the price of "apples" that you eat soar and the price of an "Apple" computer falls. She seems to be of the view that the "genie" of a "little bit of inflation" that central bankers have unleashed to combat the "ogre" of deflation may not be controllable, once unleashed. (The book likely went to press before the Fed's October announcement of its new and proposed measures to rein in inflationary surges, like reverse repos and segregated deposit accounts; they are not addressed.)

One can assume, too, that as a former Bush Administration economic policy official, Dr. Malmgren leans toward "freshwater" economics. She calls redistribution of wealth a "mug's game" that, ultimately, serves no long-term interest in generating the innovation she prefers as the ultimate cure for our debt woes. (The alternatives, she believes, are most likely inflation and default.)

Those expecting some run-of-the-mill "Strike it Rich in the Stock Market" tome, or even a book on economics, will find "Signals" to be much, much, more than either of those. "Signals" spans economics, politics, defense policy and even anthropology to define a framework by which we might perform our own analysis of events in the world and make appropriate choices in our own lives. "Signals" will help you to see what matters, whether you're shorting a security or stretching your vacation dollars by choosing a destination where the currency is cheap relative to the dollar. It can even help you assess your career choice or your choice to change it.

Perhaps the best part of the book is Dr. Malmgren's assessment of the motivations of state and non-state actors in the morass of seemingly unrelated events that have occurred in recent years. People, she says, fear that they will "grow old before they grow rich". They ask why wealth accrues to others but not to them.

Geopolitical events in Ukraine, the Pacific, the Middle East, the Eastern Mediterranean and along the border of India and China can all be attributed to the need for countries and non-state actors to try to fulfill their social contract with the people living under their jurisdiction or control. Will the people have sufficient food, fuel, water and other necessities to ensure not just their survival, but their prosperity? Or will they be plagued by shortages of essential commodities and crippling inflation? The Arab Spring, Russia's incursions into Ukraine, the growing popularity of France's right-wing National Front, and the victory of Syriza in the February elections in Greece, all speak to popular discontent and long-term concerns about personal security and political stability; that is, the "social contract" in the book's title. Incumbent leaders that fail to address those concerns, history has shown, usually find themselves on the losing side of an election or the wrong side of a coup.

Dr. Malmgren allows that she has engaged in a bit of "edgework" herself in publishing this book. She used crowd-funding and contracted with a small publisher to get it into print instead of following the more traditional (and less profitable) route of securing a literary agent and having the agent shop the work to a major publisher. Dr. Malmgren's "hubris" -- obviously successful, given that this book is now a best-seller in three Amazon categories -- is offset by nemesis: the manuscript escaped the kind of painstaking editorial review that such works receive when vetted by major publishing houses.

But the editorial errors are more distracting than substantive. Currencies are capitalized (as in "Euro" instead of "euro") and there is an occasional redundancy (like "fellow comrades") as well as a missing word here and there. Some paragraphs should have been combined and others bifurcated.

Dr. Malmgren also quotes authors and others in multiple instances in the body of the text and in ways that are inconsistent (some quotes show the birth and death dates of their authors, others do not, even though they are long dead.) The quotes are too many and rarely necessary to advance the author's underlying thesis; her own insights are more thought-provoking than those she has quoted. A more nuanced editor would have deleted most of them and consigned the survivors to footnotes.

An index and a more detailed table of contents -- standard fare for the big publishers of books of this nature -- would have been useful, too. An index would be helpful to reference both while reading the book and when one later refers to it. A more detailed table of contents might have helped to tighten the narrative, which meanders somewhat in the early few chapters.

But these shortcomings -- common with smaller publishers -- are notable only because they detract from an otherwise outstanding work.

Overall, anyone who takes more than a passing interest in politics, economics, the markets or global affairs -- or their own welfare -- cannot consider themselves fully informed without having read "Signals". It is a much-needed guidebook for how to go about assessing the state of the world, one's nation, one's life and the events that change them all.

Required reading. Five stars, but for the unfortunate editorial errors.

4 of 4 people found the following review helpful.
Makes economics exciting and appealing!
By Rebecca Winckworth
I saw Dr. Pippa speak at the London School of Economics to launch her book and she blew the audience away. I have been to events at the LSE several times a week throughout the years, from Presidents to CEOs, to politicians, yet none compare to this lady.

Her book is riveting, current and yet READABLE. She makes economics exciting! You must read the book and you simply must try to see this aldy speak at an event. She is wonderful and the book is a hit.

Here is a link to the LSE event: http://www.lse.ac.uk/newsAndMedia/videoAndAudio/channels/publicLecturesAndEvents/player.aspx?id=2810

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# Free Ebook Connect 1 Semester Access Card for Crafting & Executing Strategy: Concepts and Cases, by Arthur Thompson, Margaret Peteraf, John Gamble, A

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Connect 1 Semester Access Card for Crafting & Executing Strategy: Concepts and Cases, by Arthur Thompson, Margaret Peteraf, John Gamble, A

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McGraw-Hill Connect® is a subscription-based learning service accessible online through your personal computer or tablet. Choose this option if your instructor will require Connect to be used in the course. Your subscription to Connect includes the following:
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  • Sales Rank: #842425 in Books
  • Published on: 2015-01-23
  • Number of discs: 1
  • Platform: No Operating System
  • Number of items: 1
  • Dimensions: .90" h x 6.00" w x 4.00" l,
  • Binding: Printed Access Code

About the Author
John E. Gamble is currently Associate Dean and Professor of Management in the Mitchell College of Business at the University of South Alabama. His teaching specialty at USA is strategic management and he also conducts a course in strategic management in Germany, which is sponsored by the University of Applied Sciences in Worms. Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing settings. His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. He has done consulting on industry and market analysis for clients in a diverse mix of industries. Professor Gamble received his Ph.D. in management from the University of Alabama in 1995. Dr. Gamble also has a Bachelor of Science degree and a Master of Arts degree from the University of Alabama.

The University of Alabama

 A.J. (Lonnie) Strickland received a BS in Math and Physics from the University of Georgia, an MS in Industrial Management from Georgia Institute of Technology, and a PhD from Georgia State university. He currently holds the rank of Professor of Strategic Management in the Graduate School of Business at the University of Alabama. He has done extensive consulting and research work. In recent years, he was honored with the Outstanding Professor Award for the Graduate School of Business, and was the recipient of the Outstanding Commitment to Teaching Award for the University of Alabama.

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0 of 0 people found the following review helpful.
Got it on time and it works
By Eric1993
Works well. Thanks!

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^ Download PDF The Employer's Payroll Question and Answer Book (2015), by Paul E Love

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Once upon a time payroll was pretty simple. Figure each employee's gross pay, subtract federal, state, local taxes and a couple of other deductions and write a check for the difference. Nothing stays simple for long though -- pretty soon along came direct deposit, 401(k) plans, cafeteria plans, vehicle allowances, the Affordable Care Act, garnishments, third party sick pay, paycards, and a raft of other complications. For many small companies payroll went from taking an hour or so each pay period to a process that can consume a whole day or more. And that's just to produce the paychecks -- there are usually various files to be written and reports to be filled out as well. In short, payroll can be a very confusing, time-consuming task. For a new employer it can be frustrating just figuring out how to get started; and even employers who've been at it for a while can run into problems when new situations arise or payroll laws change. The purpose of this book is to give a quick overview of what every employer needs to know about payroll. It provides simple, easy to understand answers to a good many of the most frequently asked payroll questions, along with references to other sources if you need more detailed information.

  • Sales Rank: #480133 in Books
  • Published on: 2015-01-25
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .37" w x 6.00" l, .50 pounds
  • Binding: Paperback
  • 162 pages

Most helpful customer reviews

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A must have for my job
By Kindle Customer
this has everything I needed to get started with payroll. Every detail was included in the book or had an information on where to find it.

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Great refresher!
By Christian Rubio
helped me review for the upcoming exam. Great refresher!

1 of 2 people found the following review helpful.
Five Stars
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> Download Negotiating at Work: Turn Small Wins into Big Gains, by Deborah M. Kolb, Jessica L. Porter

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Negotiating at Work: Turn Small Wins into Big Gains, by Deborah M. Kolb, Jessica L. Porter

Understand the context of negotiations to achieve better results

Negotiation has always been at the heart of solving problems at work. Yet today, when people in organizations are asked to do more with less, be responsive 24/7, and manage in rapidly changing environments, negotiation is more essential than ever. What has been missed in much of the literature of the past 30 years is that negotiations in organizations always take place within a context—of organizational culture, of prior negotiations, of power relationships—that dictates which issues are negotiable and by whom. When we negotiate for new opportunities or increased flexibility, we never do it in a vacuum. We challenge the status quo and we build out the path for others to negotiate those issues after us. In this way, negotiating for ourselves at work can create small wins that can grow into something bigger, for ourselves and our organizations. Seen in this way, negotiation becomes a tool for addressing ineffective practices and outdated assumptions, and for creating change.

Negotiating at Work offers practical advice for managing your own workplace negotiations: how to get opportunities, promotions, flexibility, buy-in, support, and credit for your work. It does so within the context of organizational dynamics, recognizing that to negotiate with someone who has more power adds a level of complexity. The is true when we negotiate with our superiors, and also true for individuals currently under represented in senior leadership roles, whose managers may not recognize certain issues as barriers or obstacles. 

 Negotiating at Work is rooted in real-life cases of professionals from a wide range of industries and organizations, both national and international.

  • Strategies to get the other person to the table and engage in creative problem solving, even when they are reluctant to do so
  • Tips on how to recognize opportunities to negotiate, bolster your confidence prior to the negotiation, turn 'asks' into a negotiation, and advance negotiations that get "stuck"
  • A rich examination of research on negotiation, conflict management, and gender

By using these strategies, you can negotiate successfully for your job and your career; in a larger field, you can also alter organizational practices and policies that impact others.

  • Sales Rank: #307296 in Books
  • Published on: 2015-01-27
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.30" h x 1.10" w x 6.45" l, 29.85 pounds
  • Binding: Hardcover
  • 288 pages

From the Inside Flap

Understand the Context of Negotiations to Achieve Better Results

Negotiation has always been at the heart of solving problems at work. Yet today, when people in organizations are asked to do more with less, be responsive 24/7, and manage in rapidly changing environments, negotiation is more essential than ever. What has been missed in much of the literature of the past thirty years is that negotiations in organizations always take place within a context—of organizational culture, of prior negotiations, of power relationships—that dictates which issues are negotiable and by whom. Many of the issues that hinder a leader's ability to succeed today are not actually seen as obstacles to be negotiated, but simply as normal policies or practices within the organization. When we negotiate for new opportunities or increased flexibility, we never do it in a vacuum. We challenge the status quo, but when we do it successfully, we create small wins for the individual that can quickly grow into big gains, adding value to the organization by addressing ineffective practices and outdated assumptions and laying the path for a broader, more diversified pool of leadership to succeed at the highest levels.

Negotiating at Work offers practical advice for managing your own workplace negotiations: how to get opportunities, promotions, flexibility, buy-in, support, and credit for your work. It does so within the context of organizational dynamics, recognizing that to negotiate with someone who has more power adds a level of complexity.

Negotiating at Work is rooted in real-life cases of professionals from a wide range of industries and organizations, both national and international, giving readers:

  • Concrete advice on how to recognize opportunities to negotiate and bolster your confidence prior to the negotiation
  • Strategies to get the other person to the table and engage in creative problem solving, even when they don't see the issue at hand as negotiable
  • Turn "asks" into a negotiation, and advance negotiations that get "stuck" to bring them to a successful conclusion

By using these strategies, you can negotiate successfully for your job and your career, while at the same time change organizational policies and assumptions that may impact many other talented leaders.

From the Back Cover

Praise for NEGOTIATING AT WORK

"The barriers for women inside businesses can be subtle, and often even invisible. Deborah Kolb gives women with leadership potential a clear and practical roadmap so they can see those barriers, and navigate and negotiate within an organization. Negotiating at Work is a valuable resource to help talented women rise to the top."
—Patricia Fili-Krushel, chairman, NBCUniversal News Group

"Deborah Kolb continues the important message of Knowing Your Value in her latest book by providing specific tools and tactics that have the power to reshape a woman's trajectory at work. I recommend Negotiating at Work to every woman, leader, and organization that is truly invested in ensuring quality and diversity at the top."
—Mika Brzezinski, cohost of Morning Joe; New York Times best-selling author

"The most successful negotiations create enduring value for all involved. In this practical and insightful guide to negotiations at work, Dr. Kolb takes on the longstanding and critical issue of women's leadership, creating the possibility of a win not only for the individual leader but also for the entire organization. Readers, both women and men, will find themselves better equipped to introduce positive change in the workplace."
—William Ury, coauthor of Getting to Yes and author of The Power of a Positive No

"If you don't ask, you can't get—and maybe many others also won't get. Negotiating at Work is full of valuable insights that show why negotiating for small improvements for oneself can lead to big organizational change for everyone. Its useful tips offer shrewd techniques for how to do it well."
—Rosabeth Moss Kanter, Harvard Business School professor; best-selling author of Confidence and SuperCorp

"Dr. Kolb has an uncommon understanding of what it means to negotiate well. Her win-win-win approach detailed in Negotiating at Work has the power to be an immediate game-changer for women and the companies they work for. Buy this book for yourself and anyone responsible for retaining top talent!"
—Marshall Goldsmith, author or editor of thirty-four books including the global best-sellers MOJO and What Got You Here Won't Get You There

About the Author

DEBORAH M. KOLB, PHD, is a foremost expert in the fields of negotiation, leadership, and gender issues, sought-after speaker, and highly regarded author. Dr. Kolb is the Deloitte Ellen Gabriel Professor for Women in Leadership (Emerita) and founder of the Center for Gender in Organizations at Simmons College. She was former executive director and is currently co-director of the negotiations in the Workplace Project at the Program on Negotiation at Harvard Law School, and is strategic advisor and mentor to many of today's most successful executive women.

For more visit DeborahMKolb.com

JESSICA L. PORTER has advised organizations worldwide, including many in the Fortune 500, on gender and leadership. As a researcher, Porter has led influential investigations into effective work habits and creating change.

For more visit JessicaLPorter.com

Most helpful customer reviews

3 of 3 people found the following review helpful.
Incredibly useful!
By ScholarMom
I'm one of those people who would like to believe that hard work and kindness are all that you need for success. But I know that's not the case. And that's why I have this book. Kolb and Porter show systematically and thoughtfully how we can negotiate for what we want or need in a way that's palatable, practical, and leads to success. I love the real-life stories and the summaries at the end of each chapter. I love that, even though I'm not even done with the book yet, it already helped me to better negotiate two important issues at work. I highly recommend this book - it will make you think, it will give you tools, and it will make you more effective as a result.

3 of 3 people found the following review helpful.
Highly recommend if you want the nuts and bolts of day-to-day negotiation
By Whitney L. Johnson
There are a lot of books that offer advice on how to negotiate a raise or a promotion. This book focuses on the day-to-day. For example, how to turn an "ask" to take on an extra assignment at work, or an ask in your professional life, into a negotiation. Why you need to take responsibility ensuring everyone feels satisfied with the outcome, including you. And, if people aren't already at the table, how to get them there. I've read a lot on negotiation. This book is an important addition to the literature.

2 of 2 people found the following review helpful.
Real life stories help you learn from others facing business challenges like yours
By Judy M
In my business as a marketing consultant negotiating is a critical aspect of my work. Sometimes it's about the fee, but other areas involve scope of work and deadlines. I picked up many good tips from this book that will help me better demonstrate my value to prospective clients. I especially appreciated the insights into dealing with tactics that can put me on the defensive--what Kolb and Porter call moves and turns. Unlike other books on succeeding in the workplace that can be dry and difficult to digest, the stories in this book about senior women leaders bring the strategies to life in a way that makes them actionable. This is a must read for women in business.

See all 16 customer reviews...

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Content Marketing Works: 8 Steps to Transform Your Business, by Arnie Kuenn, Brad Kuenn

The best time to start content marketing was five years ago, the second best time is now.

It’s now the time to get ahead of the competition and make content marketing truly work for your business. Content Marketing Works: 8 Steps to Transform Your Business is a brand new book from Arnie and Brad Kuenn that will teach marketers and organizations a process to grow their business through the convergence of search, social, and content marketing.

Content Marketing Works is a robust look at the process of creating, implementing and measuring a successful content marketing program. It covers the 8 Step Process of content marketing, created by the experts at content marketing agency, Vertical Measures, and how it can be used at any organization large or small to grow traffic, leads, and business. The 8 Steps cover:

1. Strategy Development
2. Ideation
3. Content Creation
4, Optimization
5. Promotion
6. Distribution
7. Lead Nurture
8. Measurement

Whether you’re a small-to-medium-sized businesses or an enterprise organization, the steps outlined in this book will help you build content marketing practices from the ground up with real world case studies, thoughtful lessons, and expert advice packed into 290 pages. Readers will learn specific ways to link SEO and content marketing; how to create useful content to attract more traffic, more leads and more business; and how to connect with customers on a human level that encourages trust and loyalty.

-The content in this book also uncovers answers behind questions like:
-What exactly is content marketing?
-How important is search these days? How about social media?
-What in the world do I do about mobile?
-How do I set up a lead nurturing program?
-Where do I start to create an effective strategy?

Foreword written by Joe Pulizzi, Founder of Content Marketing Institue, Author of Epic Content Marketing:

"Content Marketing Works is your opportunity to clean slate your marketing. This book gives you permission to think and do differently from everyone else. This book is your ticket to becoming the leading informational resource for your particular niche. This book will not only change the way you market, but it will change the way you conduct business."

Praise for Content Marketing Works:

“The new question isn’t should you do content marketing, it’s precisely HOW do you do content marketing effectively. This is the actionable playbook for which you’ve been waiting. Recommended!” - Jay Baer, New York Times bestselling author of Youtility

“This book can (and for many, should) serve as a first step to upgrading your content marketing practices. Arnie and Brad deeply understand the relationship between content, marketing strategy, traffic opportunities, and sales, and what’s better, have made that information useful and accessible.” - Rand Fishkin, founder, Moz

“Content Marketing Works wisely emphasizes that content marketing is a process, not a project. Just as a magazine doesn’t publish a single issue, nor should your content program. Arnie and Brad take a complicated and critical element of modern business and demystifies it with case studies, instruction, and an 8 Step guide. Nicely done." - Larry Kim, founder and CTO, WordStream

  • Sales Rank: #1001571 in eBooks
  • Published on: 2015-01-23
  • Released on: 2015-01-23
  • Format: Kindle eBook

Most helpful customer reviews

2 of 2 people found the following review helpful.
Thoroughly good, but doesn't reach great.
By Tim
This is a worthy book on how to start and implement a content marketing strategy. The author does lay out eight solid steps on how to implement a content marketing scheme to lift your website and business from obscurity, to being noticed. This book will certainly help you increase your own business.

I take off one star for a couple of reasons. First, the content marketing system the author describes is resource intensive, which if practically applied, means that only companies of at least medium size can implement the content marketing system described. The author talks about producing 12-15 content pieces per month, as well as 3-5 blog posts per month, for at least 4-7 months. This translates into at least a thousand man-hours of work (with specialized talent sets), which means it's beyond the realm of most small companies. While there are lessons here for small companies, local Joe-Plumber isn't going to be able to fully implement the content marketing scheme that's advocated.

Second, this book is wordy. Because the essential formula is pretty simple, the author seems to add a lot of fluff and verbosity.

Third, there is nothing ground breaking, or even new, in this book. While it's a sound formulate, it's still the same formula that's been around for years and years. So, this means, following the formula in this book, you become one more of a million voices crying for attention among the vastness of the web. There's nothing in this book to help you break out from the pack, to make you distinctive or unique. It's like peddling the dieting advice "Eat Your Vegetables" - good, but nothing your mother hasn't told you already.

So, if you're new to content marketing, this book will help, but if you're already active with content marketing, this book will not add any new ideas to your arsenal.

1 of 1 people found the following review helpful.
Practical 8-step Playbook for Improving Your Content Marketing
By Roger C. Parker
Experienced marketers Arnie Kuenn and Brad Kuenn have created a practical 8-step playbook for helping your firm or association get better results from your content marketing investment.

Content Marketing Works is based on a practical 8-step structure. Each step provides perspective and details for the core competencies required for content marketing success.
-- Perspective. Each step begins with a description of why the step is important--its relevance to a balanced content marketing program.
-- Detail. The details that follow describe the options, tools, and techniques you can use to use implementing the step. This helps you and your coworkers make the best decisions choosing from among the various online options plus ideas and tips for making the best use of each option.

The steps build on each other in a logical order:

Step 1: Strategy Development
Step 2: Ideation
Step 3: Content Creation
Step 4: Optimization
Step 5: Content Promotion
Step 6: Distribution
Step 7: Lead Nurture
Step 8: Measurement

Putting Content Marketing Works to work
The 8-step structure resembles a series of 8 resource guides which--together--creates the basis for an 8-week, hands-on content marketing introduction to newcomers, or--more important--an 8-week program to evaluate and rejuvenate an existing content marketing program.

As a result, you can use Content Marketing Works as an 8-week syllabus for a Marketing Manager or Chief Content Officer to use as the basis of hands-on weekly training session. Or, you can use Content Marketing Works as the basis for a 2-day off-premises content retreat.

Likes and concerns
I applaud the way that the authors positioned strategy and ideation as separate topics that needed to be addressed before content creation.

Reflecting the authors' experience as Vertical Measures, a 50-employee content marketing agency serving corporate clients, Content Marketing Works includes a bonus, How to Convince Your Boss to Invest in Content Marketing. There's also an inspiring, concise conclusion and a useful glossary which will help you and your coworkers recall key ideas.

Arnie Kuenn, the lead author, is a popular speaker and frequent contributor to the Content Marketing Institute blog.

One of my few concerns with Content Marketing Works was the relatively light treatment of slide-sharing sites like SlideShare in the discussion of content distribution options.

Compensating for this, however, was the exceptionally strong discussion of Lead Nuturing and the very strong Lead Nuture Funnel on page 204 which is the best version I've seen, especially for B2B (business-to-business) purposes.

Summary
Content Marketing Works offers a compelling combination of perspective and details in a structure that encourages action. It's provides a framework for an 8 week program that can help both small business owners and marketing groups within corporations take action in a realistic time frame.

Best of all, Content Marketing Works provides a framework for a yearly Content Marketing R&R--Review and Rejuvenation!

3 of 4 people found the following review helpful.
The Complete Content Marketing Handbook
By Mark Traphagen
Arnie Kuenn has produced THE manual for doing content marketing in 2015. It's all here, from soup to nuts. I love that this is so much more than a collection of tips and tricks (as too much other content marketing content is). It helps you build an effective strategy from the ground up. If you're serious about doing content marketing for your business, you can use this book as your checklist and you won't miss a thing.

I know Arnie and his company, and can testify that everything in this book comes out of real world success with his clients. This isn't the usual pie-in-the-sky theory or conventional wisdom the author got from other people's blogs.

You will want to go deeper into some of the topics. For example, personas are covered in just two pages, but of course properly understanding how to build and use them would be a book in itself.

Disclosure: I was given a copy of this book by the author, but my opinions here are sincere and I stand by them!

See all 24 customer reviews...

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Jumat, 10 Juli 2015

@ Ebook Free Online Arbitrage - Black & White Version, No Private Coaching: Sourcing Secrets for Buying Products Online to Resell for BIG PROFITS, by C

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  • Sales Rank: #1005072 in Books
  • Published on: 2015-01-27
  • Original language: English
  • Dimensions: 11.00" h x 1.09" w x 8.50" l,
  • Binding: Paperback
  • 480 pages

Most helpful customer reviews

2 of 2 people found the following review helpful.
Chris Green delivers AGAIN!!!!!!
By MMitchell
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8 of 11 people found the following review helpful.
A MUST HAVE BOOK FOR ALL AMAZON SELLERS
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If you are new to selling on Amazon, tired of the diminishing returns and unpredictable platform changes of other internet sales venues, this is a must buy. For those who want to try the FBA program, buying this book first will save you hundreds, if not thousands of dollars. The knowledge this book contains will also help your business grow rapidly. If you follow Chris' suggestions, the money you'll make in your first month of sales alone will pay for the cost of the book and then some. Chris is one of the most knowledgeable sellers online, he started in 1997, and he shares his knowledge. Well worth the price. A better buy than anything else I could possibly think to recommend for anyone wishing to sell on Amazon.

4 of 5 people found the following review helpful.
A bargain at $99. Look at it as a course and not a book. It's much more than a book.
By Kaa
Just excellent. I am always looking for new and better ways to expand my business on Amazon and eBay. This has a lot of info and is a "Course" more than a book. I expected a quick read, but found it is full of training videos. Learned some things I didn't know, so well worth my $99.

See all 15 customer reviews...

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