Jumat, 12 Juni 2015

!! PDF Ebook Your Firm Everywhere Now: How to position your professional services firm as an authority in your marketplace, increase your online presenc

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Your Firm Everywhere Now: How to position your professional services firm as an authority in your marketplace, increase your online presenc

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Your Firm Everywhere Now: How to position your professional services firm as an authority in your marketplace, increase your online presenc

The world of marketing, digital marketing and online marketing is changing rapidly. New (social media) channels are emerging, rules of established channels like SEO are constantly changing and completely new opportunities to reach potential clients and existing clients open up to businesses and professional services firms. The market for professional services like consulting, accounting, financial advise, lawyers and others is usually quite crowded. Standing out has always been challenging and it is even more so today where the competition is not necessarily visible next door but could come from another country or the other side of the continent. On the other hand by leveraging digital marketing tools in the right way, it has probably never been easier - and more cost effective - to really stand-out and differentiate your firm against the competition. This book is for managing partners, directors and CEO's of professional services firms and everybody else interested in the matter who want to stand out and want to take their firm to the next level. It is a practical guide, easy-to-read with pragmatic advice that can be implemented straight away.

  • Sales Rank: #1859700 in Books
  • Published on: 2015-01-08
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .23" w x 6.00" l, .31 pounds
  • Binding: Paperback
  • 98 pages

About the Author
Michael Alf is founder of “Your Firm Everywhere Now” - a digital marketing agency for professional services firms. After working for more than 10 years with a major consulting and IT firm in Europe, North America, Asia and Australia, he decided to start his own business to leverage his experience and expertise. Michael lives with his wife and two daughters in Melbourne, Australia.

Most helpful customer reviews

4 of 4 people found the following review helpful.
The author is successfully drinking his own champagne - a quick and enjoyable read about the do's and don'ts of self-marketing
By Dr. Jeannot Muller
This book is a crisp but entertaining reading about the do's and don'ts of self-marketing and self-branding.

Like Michael, I have a consultancy background, studied something completely different and I quit my job with a huge organization, as it was about leaving my own secure comfortzone.

Unlike Michael I haven't succeeded yet in building up my own business, but I'm for over 10 years interested in this field and most importantly I'm interested in the field of Search Engine Optimization (SEO), or more generally speaking, how can you catch and maintain a sustainable audience.
 
I sincerely believe that a lot of people are making a lot of money in the SEO area but it is mainly a rip-off for the enduser. SEO might help for some special keyword-tuning in case you are already successful, but content (and needless to say relevant content) is key to every success.

This book is not about making you rich within a few hours, but it will avoid you making typical mistakes, mainly wasting time and money in non-effective approaches. 

I'm probably not the target audience with my background, but the latter enables me to judge that this reading will help the non-technical savvy to understand the needed concepts, one should concentrate on to make him-/ or herself and the company successful.

Please always bear in mind what the author wants to achieve for himself with this book. The fact how and when he released this book and how quickly it made it into the top-seller lists is clearly showing that the author is eating is own dog food, or shall I say he is drinking his own champagne? ;-).

Again, a quick read but full of justified information and I strongly believe an excellent advisor and kind of a roadmap for every small or mid-size business, interested in the global new possibilities but struggling with where to start and how to approach the topic.

In closure, please keep again in mind what the author wants to achieve for himself, and that's most likely exactly what you want to achieve. So don't expect a scientific technical book, but a smart advisor in how to do self-marketing right.

1 of 1 people found the following review helpful.
An Excellent Overview of What is Working in Professional Services Marketing Today
By Michael M.
If you are looking for a resource to provide you with an overview of the most effective marketing tactics for your firm, this is a great book to start with.

The author provides a very practical guide packed with advice that you can implement immediately for your firm. Written in a very casual and easy-to-read language, it gets straight to the point and provides specific guidance in several key areas:

1. Digital and mobile marketing
2. Firm and personal positioning
3. Website usability, relevance, and content
4. Social media
5. Paid lead generation through Google and Facebook ads
6. Automation
7. Search engine optimization

One of my favorite sections is Chapter 7, where the author addresses what I feel is the most important question on the mind of everyone who operates a firm's marketing function: "How can we reduce the cost of operating digital marketing, and how can we reduce the level of manual involvement?"

This book is intentionally short so that the average reader can get through it in a few hours. Its structure focuses on providing an understanding of why things are important so that you can decide where to focus your firm's resources for maximum impact.

The only area that I wish was improved is the formatting of the text in the Kindle version. The lack of paragraph spacing, bullets, and subheadings makes the book pretty hard to read. The usefulness of the content does make up for this shortcoming to some degree.

Overall, this is an excellent overview of the most effective marketing tactics for the professional services firms. Highly recommended!

1 of 1 people found the following review helpful.
but is easy to read and understand
By Janet Shaughnessy
I learned so much from this book. There is a wealth of information here, but is easy to read and understand. I highly recommend it to anyone who is aware of the gains to be made when leveraging digital marketing, but need help to get started.

See all 13 customer reviews...

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Kamis, 11 Juni 2015

** Fee Download Be You, Get Noticed, Get Hired, Graduate CV (Includes a Free Creative CV Template), by Susan Burke

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BE YOU, GET NOTICED, GET HIRED, GRADUATE CV

Take A Glimpse Inside The Book

5 Important Tips You’ll Learn

  • You will learn quite literally why you need to burn your generic CV if you want to stand out from the crowd.
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  • I will also include the option for you to download the FREE Creative CV template highlighted opposite which well worth over £20.
  • Hi I'm Sue the Author...

    Let's keep this simple and really brief.

    I love helping people and seeing YOU succeed.

    My motto is 'Live life on your terms' and I love action takers so this must be you if your reading this page!

    However if you would like to know more about me.... I have commented for the National press such as The Telegraph, Guardian on careers related matters and more. My website has also won some awards. I am also on the Career Development Institute as a Council Member representing careers for young people but hey if you really want to see what I do or what I've done pop over to my website www.susanburkecareers.com

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    • Sales Rank: #9732608 in Books
    • Published on: 2015-01-17
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.00" h x .18" w x 6.00" l, .26 pounds
    • Binding: Paperback
    • 76 pages

    About the Author
    Hi I'm Sue the Author... Let's keep this simple and really brief. I love helping people and seeing YOU succeed. My motto is 'Live life on your terms' and I love action takers so this must be you if your reading this page! However if you would like to know more about me.... I have commented for the National press such as The Telegraph, Guardian on careers related matters and more. My website has also won some awards. I am also on the Career Development Institute as a Council Member representing careers for young people but hey if you really want to see what I do or what I've done pop over to my website www.susanburkecareers.com As always ' Live life on your terms'

    Most helpful customer reviews

    1 of 1 people found the following review helpful.
    A must buy!
    By Kit Harrison
    Simply put: wow. I suppose it's a bit of a cliche to say that this book "changed my life", but what I will say is that it made me reconsider my own CV and opened my eyes to a bunch of fascinating techniques.

    The book opens with Susan Burke (who spends the whole thing writing in a friendly, informal style) explaining the ways in which people might suffer from so-called 'CV Shame', and begins to systematically talk you through the process of building a unique, interesting CV from the ground up. Each chapter introduces a different aspect of CV building, from your personal statement to writing style, along with some easy-to-miss, just-as-easy-to-avoid pitfalls that could trip you up at any stage.

    Not only is the book enjoyable and easy to read, it is also supplemented by a '7-day CV Challenge' Facebook group, which you gain access to by owning the book. The community is enjoyable (everyone wants to improve, of course!) and the group is headed by Susan Burke herself, who is just as personable and friendly as her writing would suggest.

    This isn't just a cookie-cutter template that produces a CV like the sort you see in bad careers talks or self-help books - I followed the advice from start to finish and my CV is filled with easy-to-read information. Highly recommended.

    0 of 0 people found the following review helpful.
    Practical, strategic and savvy advice to give you the edge to succeed in today's cut-throat job market.
    By JLB
    Bursting with practical advice to craft a killer CV and get the interview you want. The Killer CV template in the appendix lives up to its name. This book will help you pull out the key skills and attributes that recruiters are looking for, and link them to examples that back up your claims. It will help you tailor your CV to match the job specifications, to get noticed and to land the interview for a job you'll love. We all know how competitive the job market is, this book can give you the edge over the competition that you need.

    See all 2 customer reviews...

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    Rabu, 10 Juni 2015

    ~~ PDF Download The Four Horsemen of the Investor's Apocalypse: The four evils that will crush your portfolio, and how to fight them, by Robert J. Kloster

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    The Four Horsemen of the Investor's Apocalypse: The four evils that will crush your portfolio, and how to fight them, by Robert J. Kloster

    It’s commonly known that there is more to investment and wealth management than what is consistently recycled by advisors and the media, but the way forward still seems shrouded. Robert J. Klosterman, CFP, a wealth advisor with forty years’ industry experience, lifts the apocalyptic veil of deception so that investors can fend off the four horsemen—inflation, volatility, groupthink, and global displacements and transformation—attempting to drive them toward financial self-destruction.

    Klosterman’s book provides the weapons to fight these forces of evil by providing insight, perspective, and innovative strategies for managing high-end money portfolios. Ignoring the market’s constant media coverage, this hard-hitting guide focuses on the notion that investing is really about keeping the four horsemen at bay and meeting personal, family, and philanthropic objectives.

    Investing is serious business and needs a serious approach that looks beyond the public markets to design relevant portfolios that meet short- and long-term goals in today’s rapidly shifting financial world. Using a modern, fresh, and investigative approach, Klosterman delves into the concepts and inner workings of the world of financial advice and reveals exactly how you can battle the enemy and build a successful portfolio.

    • Sales Rank: #2813893 in Books
    • Published on: 2015-01-09
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.00" h x .41" w x 6.00" l, .55 pounds
    • Binding: Paperback
    • 178 pages

    About the Author

    Robert J. Klosterman, CFP, is CEO and chief investment officer of White Oaks Investment Management Inc. and founder of White Oaks Wealth Advisors. With nearly forty years’ experience in financial planning, he has a clear vision for the future and maintains a strong desire to provide expert and independent wealth advisory services. His expertise as a certified financial planner brings innovative wealth management solutions to market analysis, stock options, and wealth transfers.

    Worth Magazine has listed Klosterman as one of the top 250 financial advisors in the United States, and he has also been recognized as a top 150 financial advisor by Mutual Fund Magazine, Medical Economics, and Bloomberg Wealth Manager Magazine. His advice frequently appears in local and national publications, including USA Today, the New York Times, Minneapolis Star Tribune, CFP Today, Barron’s, and Fortune. Under his stewardship White Oaks has been recognized as one of the top one hundred fee-only wealth management firms in the country.

    Most helpful customer reviews

    0 of 0 people found the following review helpful.
    Awesome Guidebook for Investors on Avoiding Pitfalls
    By Douglas R. Cobb
    The Four Horsemen of the Investor’s Apocalypse by Robert J. Klosterman, CFP, is a book that all investors should read and learn from, as it deals with four of the deadliest hindrances to investors finding success in their efforts to preserve wealth and maintain growth over time. The book is rightly subtitled “The Four Evils That Will Crush Your Portfolio, and How to Fight Them,” because the four hindrances that Klosterman details have often caused the best laid plans of investors to go terribly astray.

    What are these four horsemen? To put it simply, they are Inflation, Volatility, Groupthink, and Global Displacements and Transformations. Any one of them can prove to be disastrous to the portfolios of investors, and if any of them act in combination with each other, a potentially bad situation can get much worse.

    The astute author of The Four Horsemen of the Investor’s Apocalypse goes into detail about how each of the four horsemen can derail what might seem, on the surface, to be reasonably sound investment strategies. The good news is that Klosterman offers suggestions about how to deal with and overcome the evil, deceptive, and threatening forces that could otherwise possibly lay waste to the landscape of what investors might perceive to be carefully tended gardens of future wealth and income.

    In easy to understand, brief, to the point chapters, Klosterman relates anecdotes, provides spreadsheets and diagrams, and allows the readers of his helpful informative guidebook access to his four decades of knowledge and experience as a financial planner. While nothing is ever 100 percent guaranteed, Klosterman’s book is a good reference to raise awareness in the minds of investors about why apparently wise investment strategies might not be as sound as they might think, when more closely analyzed, and it is a guide to ways of avoiding becoming prey to the four horsemen and to have a better chance at being successful in the investing world.

    Klosterman warns readers that the book is not for people who are interested in get rich quick” schemes. It is for people who want “to preserve the wealth you have.” It is designed, as Klosterman puts it, to help people preserve a certain “standard of living.” It also is meant to aid investors in finding the right people to help them do this, and it goes into key things that investors should be wary of as they attempt to achieve their goals.

    The first chapter of The Four Horsemen of the Investor’s Apocalypse is called “Rules of Thumb and Other Urban Myths.” Right from the very beginning of Klosterman’s book, he gets into certain beliefs that many investors have, and explains why they should not always be believed. He writes that “most of us will take the easy way,” when given a choice; but, for people who have been investing for the long term over several years, wise investors have become aware that the supposed “easy” way or answer often “has hidden costs and consequences.”

    Right away, Klosterman discusses the first of the four horsemen, Inflation, and how it sometimes relates to what many people consider to be a “Rule of Thumb” when investing — that is, the percentage that a person has invested in stocks should be 100 – the person’s Age = Percentage in Stocks. That might sound wise or sound, but, as Klosterman writes, this 100 -Age rule “ignores the impact of inflation over time.” Because of this, investors are left with no protection against the first of the four horsemen, Inflation.

    The Four Horsemen of the Investor’s Apocalypse by Robert J. Klosterman is an invaluable resource guide to increasing investor awareness of each of the four horsemen most often responsible for waylaying the wealth investors already have. Instead, he goes into methods of defeating the horsemen and maintaining and growing the wealth of investors into even bigger nest eggs. Klosterman’s book is a Must Read for anyone who is interested in avoiding some of the numerous pitfalls that investors face, and making sure that the four horsemen have as minimal of an impact on their investments as possible.

    0 of 0 people found the following review helpful.
    Empowers you to ask the right questions of your financial advisor
    By David Hubbard
    Bob's book offers a pragmatic perspective of successfully investing for the future while protecting your portfolio from the ravages of "the 4 evils". He discusses the pro's and cons of embracing one of the popular financial strategies while highlighting the do's and don'ts of making the wrong choices. One of the best values of the book is that it empowers you to ask the "right" questions of your financial advisor, hopefully allowing you to sleep better at night even when the market suddenly goes down. The insight and practical experience that Bob offers in the book is reflective of the value he has delivered to clients like me for the past 20 years. Nice job, Bob. Worthwhile read for all!

    0 of 0 people found the following review helpful.
    Informative and highly accessible!
    By Elizabeth Murray
    Straightforward and accessible book that provides great information for even the novice investor. "Pros" will find it equally valuable. Truly advice to live well by!

    See all 3 customer reviews...

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    ~~ PDF Ebook What You Should Have Learned About Money, But Never Did: A Gen Y Guide to Empowered Personal Finance, by Sophia Bera

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    What You Should Have Learned About Money, But Never Did: A Gen Y Guide to Empowered Personal Finance, by Sophia Bera

    You did what you were supposed to do. You got good grades in high school, went to a prestigious college, graduated with honors and got a job in the real world. Suddenly, you were also supposed to know how to manage your personal finances even though no one taught you how. Instead, you’ve had to learn from trial and error along the way.

    What if there was a handbook that gave you the basic money principals that you were supposed to learn but never did? If you want to learn how to build up your savings, navigate through your student loans, invest for your future, start your side hustle and being able to make some smart choices about taxes and insurance (to really impress your uncle at that next family gathering), there is an ebook for you.

    Money doesn’t have to be boring and serious all the time. Personal finance can be about using your money to match your values so that you can achieve your dreams – and What You Should Have Learned About Money, But Never Did can show you how by helping you get organized so that you can take the next steps towards your financial goals and achieve your dreams.

    • Sales Rank: #428462 in eBooks
    • Published on: 2015-01-31
    • Released on: 2015-01-31
    • Format: Kindle eBook

    Most helpful customer reviews

    2 of 2 people found the following review helpful.
    Not Your Father's Financial Planner or Financial Planning Book and That's a Good Thing
    By intentionallywandering dot com
    Sophia Bera is definitely “not your father’s financial planner”—as she proudly proclaims in her introduction, on her website and in person (I have met her on a few occasions)—and that is a good thing. And after reading, What You Should Have Learned About Money But Never Did, I honestly could not think of a more perfect and spot-on title for this book and the message within.

    Without getting into too much personal detail, I’m proudly part of Gen Y and wish that I would have known the information that Sophia shares about ten years ago (and even before) when I first entered my twenties. Now that I am on the verge of concluding the first year of my thirties this book helped me to reflect upon what I have learned about money and personal finances over the past decade and realize that there is still more to learn.

    This book provides a great introduction, foundation and framework, plus lots of resources for those learning to navigate their personal finances in an uncertain world. It also serves as a reminder, refreshment and check list for those that think they know what they are doing—like me.

    That said, the most important and valuable information contained within this book is not the how-to-do or what-to-do but the why-to-do. Sophia challenges readers with deeper questions than just how much money do you want to make and save, but why do you want to build wealth? What type of life do you want to live? What is really important to you?

    Sophia is definitely not your father’s financial planner and this is definitely not your father’s financial planning book. If you are looking for something different than the typical “fatherly advice” when it comes to financial planning then this is where to find it.

    2 of 2 people found the following review helpful.
    Rare wisdom in a sea of counter-productive financial chatter
    By Joel Zaslofsky
    I could tell this book was going to be different from page one. I've spent the past two decades reading personal finance magazines, managing my own investments, doing my own taxes, and just generally avoiding the broken-record strategies of the financial industry. And it's hard for me to be impressed by a Certified Financial Planner like Sophia Bera because I saw a lot of them come and (thankfully) go in my ten years working at a huge wealth management firm.

    But this book - and especially the author - offer up well-explained ways for just about anyone to align their money with their values and, best of all, use this new self-awareness to make some big dreams a reality. I was nodding my head a lot while reading, especially this great passage: "Spending money becomes an issue when it's spent mindlessly on things that don't bring us happiness, or when we spend money fruitlessly in an effort to solve problems that are internal."

    From mindsets to toolkits to practical tactics, the book is as short and easy a read as it's long on real knowledge and the right dose of unconventional thinking.

    2 of 2 people found the following review helpful.
    Must read for anyone in their 20-30s
    By Megan Rindskopf
    Sophia has a way of writing about finances in a way that just makes sense, which can be difficult to do when it comes to finances. Her approach to financial planning is practical, relatable and just plain useful. I love that it's not full of a bunch of extra fluff - literally everything you read in this book can easily be put into practice in your own life. This book is perfect for anyone who wants to get ahead and learn how to make smart financial decisions from the get-go. I highly recommend Sophia's book for anyone in their 20-30s who wants to learn how to make your money work for you. You won't be disappointed.

    See all 25 customer reviews...

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    Selasa, 09 Juni 2015

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    Missing Conversations: 9 Questions All Leaders Should Ask Themselves, by Bridgette Theurer, Heather O'Neill Jelks

    Countless books have already been published on the topic of leadership communication and the outward-facing conversations that leaders must skillfully navigate with their stakeholders to produce positive results. Missing Conversations: 9 Questions All Leaders Must Ask Themselves is the first book to name the inward-facing conversations that leaders must have – first and foremost with themselves – in order to lead with greater authenticity, credibility and calm.
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    • Sales Rank: #722095 in Books
    • Published on: 2015-01-27
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.00" h x .57" w x 6.00" l,
    • Binding: Paperback
    • 252 pages

    Most helpful customer reviews

    1 of 1 people found the following review helpful.
    A must-read for executives in "retirement" transition and busier than ever
    By Robert H. Dugger
    This book is a must read for active executives in the midst of a "retirement" transition and finding themselves as busy as they've ever been. I'm not an HR officer or management coach. I'm a 70 year-old retired hedge fund partner and philanthropist in the process of reshaping my life ... yet again. Though officially retired, I find myself with many private investment and philanthropic management responsibilities. They all pose challenges I've faced successfully before, but now they arise in new ways and contexts. My sense for some time has been I'm missing something. Well, it turns out I was. I was missing what "Missing Conversations -- 9 Questions All Leaders Should Ask Themselves" is all about. From the first question, "Who am I as a leader?" to the last, "How well connected am I to those around me?", authors Theurer and Jelks take an active executive step by step through as thorough and constructive a personal examination of who they are and what they are, as can be found anywhere. This book is a winner..!

    1 of 1 people found the following review helpful.
    Great Conversations to Enhance Leadership!
    By eleader7
    Missing Conversations is an insightful, practical book clearly based on the authors’ deep experience interacting with a wide variety of leaders. It is easy to read and engaging, leaving me with the sense that I was actively participating in dialog with them. I felt compelled to complete the assessments and other activities, as they are presented in an inviting way. Having those elements in context within each chapter, rather than relegated to the end of the book, is a great relief. The takeaways section summarizes each conversation effectively, transitioning from rich content to realistic action steps. Initially, I read the book sequentially, then found myself referring back to review previous topics. Now, having referred my protégés to the book, I am finding it equally effective to select specific conversations, non-sequentially as the authors predicted. I strongly recommend this book to leaders of all levels as an excellent resource for enhancing awareness and improvement of themselves and their upcoming leaders!

    1 of 1 people found the following review helpful.
    Do Not Miss -- Missing Conversations
    By MeMe
    As a management consultant and executive coach, I am always looking for accessible and practical resources I can share with my busy clients. Missing Conversations fits this need perfectly. After picking up this book and reading just one chapter (Chapter 4 on Capacity Management), I was able to immediately see it's application and relevance for one of my biggest client organizations. I am currently using the book not only in my one-on-one coaching engagements, but as a framework for the consulting and training work I am doing with teams. I am also using it for my own professional and personal development. If you are an executive coach, leadership development consultant, an internal human resource leader or someone wanting to "get at" your own missing conversations, you will find this book to be an indispensable resource.

    Jim Moyer
    Partner
    Resilient Leadership LLC

    See all 14 customer reviews...

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    Whether you are looking to build a new business, one where you have freedom, success, and enjoyment, or you just want to get your life on purpose and enjoy every day, this book can help you...

    Does Life Seem Ordinary? Dull? Are You One Of The Mediocre 95%?

    You are not alone. Statistics suggest that only 5% of the population find success, freedom, financial security and long term happiness in their lives. 5%? WTF! Where are we all going wrong?

    There IS A Simple Solution. It's Not Easy, But It IS Simple.
    • What Did You Love To Do As A Child?
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    • What Do You LOVE To Waste Your Time Doing?
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    • What Does Your PERFECT Life Really Look Like?

    Rather than battling procrastination and inertia, trying to set goals and force yourself to try to create good habits, most of which you will never stick to, the author suggests you use those feelings as an inner compass, to guide yourself towards your true purpose, and to seek out activities that you truly love. Get good at them, and you will be a valuable commodity.

    You Have To Give Yourself A Chance At Happiness, Success And Living Well

    The alternative is a life mediocrity, a life of being average rather than exceptional. A life of getting by, rather than flourishing. No-one deserves that, but it is what all but the few will take to their graves.

    Be different. You never know how far it could take you. This book will help you to:

  • Understand yourself, what drives you, what lights you up inside.
  • Learn why you must embrace those passions, and use them to form the basis of your life's work.
  • Realise that procrastination is a gift, not a curse, a pointer away from the mundane, and towards a life of purpose, fufillment, and incredible joy.
  • Develop all the self-knowledge you need to succeed.
  • Get started on building the rest of your life
  • This Book Could Turn Your Life Around

    I've written this book to help you, and to help myself. By writing it, I've got a lot of my ideas and dreams onto paper, it's been an incredible experience. I hope that it can truly help you to meet all your goals and aspirations.

    Interested? Want To Know More?

    I promise you that this book can be the start of the rest of your life, a life of passion and joy. If not, Amazon provide a no quibbles refund within 7 days of purchase.

    However, I am confident you won't need it. To grab a copy, scroll up to the top of the page and click BUY NOW

    • Sales Rank: #201717 in eBooks
    • Published on: 2015-01-12
    • Released on: 2015-01-12
    • Format: Kindle eBook

    Most helpful customer reviews

    8 of 8 people found the following review helpful.
    Not a typical success book
    By John Bird
    Stephen Reed's Lean In is not a typical success book. His goal isn't to get rich by selling books that repeat the same old themes--that's obvious, considering the Amazon price for this particular eBook (it was $0.00 when I "bought" it).

    In this case, the saying, "You get what you pay for," doesn't hold true. While this short book is repetitive at points, and not all of the tips will work for everyone, Reed has some good, practical advice, and he presents it in a way that's fun to read.

    Reed sums up his theme in this sentence: "Don't think that you can wait for retirement to enjoy your life, it may never come."

    He tells how he had a series of jobs that ranged from unfulfilling to dreadful, and how he now works for himself doing what he enjoys. He then tells how anyone else can do the same through "small, incremental steps" which can "build up into something wonderful."

    Reed's not promoting an easy way to a selfish life of leisure. He's saying that if we can find a way to make a living from what we love, we will be better people all around:

    "I am sure that, as I find passion in what I do in my life, I become an even better father, husband, and son."

    4 of 5 people found the following review helpful.
    You can always use more inspiration
    By Derek Murphy
    Reading a book on how to live an incredible life isn't enough. You need to read hundreds, until you believe all of the things they're saying and internalize the lessons. Make this one of the ones you read this year.

    1 of 1 people found the following review helpful.
    Down To Earth Practical Guide With Personality!
    By Cathy Wilson
    Lean In is an impressive straight up guide by an author that cleverly uses his "shortcomings" to motivate the hell out of the audience. Reed writes with knowledge, motivation, and an openness that makes you want more.

    He flips life interference factors positively so you can rejig your priorities to FEEL happy. I like that!

    The author also dabbles into procrastination and passion, explaining in simple terms how you can improve and utilize both.

    Why should you want to be ordinary when you can be extraordinary if you choose?

    Reed shows you how to do this with ease. I recommend you buy this book and let the author know what you gained. And I wanna see more books!!

    See all 29 customer reviews...

    LEAN IN - A Guide To Living Well: The Art Of Creating A Life Less Ordinary | Find Your Passion, Do What You Love, Become Valuable, Live The PDF
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    Sabtu, 06 Juni 2015

    ~~ Fee Download The Global Negotiator: Making, Managing and Mending Deals Around the World in the Twenty-First Century, by Jeswald W. Salacuse

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    The Global Negotiator: Making, Managing and Mending Deals Around the World in the Twenty-First Century, by Jeswald W. Salacuse

    In today's global business environment, an executive must have the skills and knowledge to navigate all stages of an international deal, from negotiations to managing the deal after it is signed. The aim of The Global Negotiator is to equip business executives with that exact knowledge. Whereas most books on negotiation end when the deal is made, Jeswald W. Salacuse will guide the reader from the first handshake with a potential foreign partner to the intricacies of making the international joint venture succeed and prosper, or should things go poorly, how to deal with getting out of a deal gone wrong. Salacuse illustrates the many ways in which an international deal may falter and the methods parties can use to save it, provides the necessary technical knowledge to structure specific business transactions, and explores the transformations to the international business landscape over the last decade.

    • Sales Rank: #373838 in eBooks
    • Published on: 2015-01-13
    • Released on: 2015-01-13
    • Format: Kindle eBook

    Review

    “This unique, outstanding guidebook breaks down the intricacies of international negotiations into understandable segments and provides the tools to ensure success in the creation, management, and remediation of international deals.” ―Library Journal, Best Business Books 2003

    “This handbook offers advice covering the life of an international agreement...” ―Theodore Kinni, Richmond Times-Dispatch

    “The Global Negotiator: Making, Managing, and Mending Deals Around the World is a unique and outstanding work filled with practical advice for anyone faced with negotiating a transnational deal or having to address
    issues that arise before, during or after the negotiation. I wish that Professor Salacuse's valuable book would have been available when I first began traveling the world to negotiate with governments and international entities over 25 years ago. This highly useful and easy to comprehend work provides a wealth of knowledge, normally gained only
    through years of success and failure in complex negotiations. Professor Salacuse breaks down the complexity of negotiations into understandable segments, providing the tools to ensure success in the creation,
    management and remediation of any type of international deal. This is a work that all professionals who are involved in global deal making should study and review every time they are involved in any part of an international transaction. The 'go to' resource for all global deal makers.” ―Alan R. Crain, Jr., Vice President & General Counsel, Baker Hughes Incorporated

    “This is the best book I know to help business negotiators expand their skills to meet the needs of negotiating internationally. It is a volume filled with wisdom, useful tools, and sound advice.” ―Roger Fisher, Director, Harvard Negotiation Project, Co-author Getting to Yes.

    About the Author

    Jeswald W. Salacuse is a professor of law at the Fletcher School of Law and Diplomacy, Tufts University. He also teaches executive training programs sponsored by the Harvard Program on Negotiation. He is author of 11 books, including Making Global Deals and The Art of Advice. He lives outside of Boston, MA.

    Most helpful customer reviews

    10 of 10 people found the following review helpful.
    Outstanding
    By John D. Baker
    Roger Fisher, Director of the Harvard Negotiation Project and author of Getting to Yes, has written for the book jacket that The Global Negotiator "...is the best book I know to help business negotiators expand their skills to meet the needs of negotiating internationally." It is high praise and well deserved.
    The author, Jeswald W. Salacuse, is the Henry J. Braker Professor of Law at the Fletcher School of Law and Diplomacy, Tufts University, and a member of the Steering Committee of the Harvard Program on Negotiations. Professor Salacuse has an extensive background in international negotiations. He has participated in negotiations involving persons from over forty countries, spent years living abroad and explored the field of global negotiations through research and teaching involving hundreds of international executives, lawyers and officials.
    This is a guidebook about "making, managing, and mending international business transactions" (p.viii). Its aim, Professor Salacuse tells his reader, "...is to equip business executives, students, lawyers and government officials to navigate each of these stages effectively" (p.3).
    Unlike most books on the art of negotiating, Professor Salacuse goes far beyond making the deal and gives careful attention to managing and repairing deals once made. It is, therefore, a work with special insight and value for the negotiator. Let us examine some of these insights.
    The central issue in global negotiations, Professor Salacuse tells the reader, is about the nature of the deal itself. "Is it a contract or a relationship?" (p. 20).
    The answer to this seemingly simple issue should be at the heart of the preparation for any negotiation. Alas, far too often, it is a topic casually addressed by negotiators. Ideally, it should be both a relationship and a contract in most deals.
    In fact, however, in American practice the contract often takes the central focus. As unfortunate as this approach may be, its problems are amplified in an international arena in which the goal of a potential partner in a negotiation may be a relationship and the contract is secondary. Neglecting that core difference in expectations may not only destroy the possibility of reaching a deal, but also imperil the success of future fulfillment of any agreement reached by the parties. Without clarity on this matter, any agreement may be founded on the most fatal of flaws: the failure of the parties to have a meeting of the minds.
    "A deal is a prediction. A negotiation is always about the future," Professor Salacuse states (p.62). It is a true statement about all deals whether local or global, but particularly significant in the cross-cultural environment.
    The wise negotiator recognizes that negotiators are "inherently incapable of predicting all of the events and conditions that may affect their transactions in the future" (p.65). Additionally, due to resource constraints and cultural differences, the understandings and expectations of the parties are rarely capable of being fully captured in the written contract. Given these factors, Salacuse concludes, may be "more realistic to think of the transaction as a continuing negotiation" rather than a deal fixed in time. (pp.185-186).
    "Various studies," Professor Salacuse writes, " have found that between 33 percent and 70 percent of international alliances surveyed eventually broke up" (p.194). Given this record, the author approaches international negotiations and agreements as encompassing three distinct, but closely related essential areas: making the deal, managing the deal and mending the deal. His approach is cross-cultural, practical and insightful.
    The global negotiator will find a lengthy and thorough guide to preparing and negotiating international agreements. The author takes the reader through such matters as selecting the place for the negotiations to recognizing and managing the many cultural differences that will be encountered and need to be overcome in an international deal. We find advice on handling cultural barriers ranging from concepts of time and differences in styles to the structure of the deal itself.
    Additionally, the author examines such critical matters as who's law will apply, dealing with foreign government officials at the table, and the complexities as moving money and sharing risk among the parties. It is a wide-ranging and complete exploration of the field.
    Importantly, Professor Salacuse moves from negotiating the deal to examinations of managing and mending international agreements. Treated for clarity as separate sections, these topics are intended as elements to be explored and included in the negotiation of the basic agreement itself. How will the parties manage the relationship is a critical question. There is valuable advice on planning for this process in the second section of his work.

    In the last section of his work, the author turns to the third vital area of global negotiations: deal mending and dispute resolution. If we know that disputes and changed circumstances are probable, then prudent negotiators need to include methods of handling these matters in their original agreement.
    Professor Salacuse explores three types of renegotiations that are expectable in the life cycle of the deal: post deal, intra deal, extra deal (p.229). He then turns his attention to the need for the parties to plan and incorporate into the deal method for resolving disputes. Here, the author again provides a thorough discussion of the operation, benefits and disadvantages of the international dispute resolution options along a continuum ranging from negotiation through mediation to arbitration and finally to adjudication. It is a valuable review.
    Readers will find a rich appendix section, including a top-notch global negotiator's checklist, a detailed primer on international business transactions and an extensive bibliography of suggested further reading.
    Truly, as Roger Fisher concluded, "this is the best book" in its field.
    My highest recommendation.
    John D. Baker, Ph.D.
    Editor, The Negotiator Magazine

    2 of 2 people found the following review helpful.
    How to negotiate with other cultures
    By K. Lisson
    I have just finished reading `The Global Negotiator' by Jeswald W. Salacuse. Salacuse is a member of the Steering Committee of the Harvard Program on Negotiation.

    Salacuse identified Culture as special barrier #2 to global deal making. He identified the four elements of culture as Behavior, Attitudes, Norms and Values. Salacuse also identifies ten ways that culture affects deal making, and provides data on how different cultures value each of these factors.

    He brings up an interesting point in this part of the book - cultures may be different, but professions often carry their own set of values which are similar among workers from different cultures around the world. The military, for instance, appreciates risk taking and does not make decisions by consensus. This military `culture' is the same, whether the soldiers are American or Japanese.

    I would recommend this book for anyone involved in professional or personal interactions with a member of a different culture. Understanding the framework of how culture operates in personal and professional life has given me the tools to more easily identify and compensate for my own cultural beliefs.

    0 of 0 people found the following review helpful.
    Five Stars
    By Amazon Customer
    Very good and easy reading. This book fulfilled my expectations.

    See all 5 customer reviews...

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